Etérea Boutique

Sustainable Women's Fashion

Etérea is a Panamanian boutique specializing in handcrafted clothing made from organic and recyclable materials.

The concept features an elegant logo with floral accents, inspired by the ethereal essence of the name and the brand’s artisanal spirit, reflecting softness, femininity, and ecological consciousness. A serene color palette (lavender, ivory, and sky blue) was chosen to evoke freshness and natural elegance. This visual solution positions Etérea as a refined, ethical brand while enhancing its handmade character through a cohesive and professional design system.

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The result is a harmonious and memorable identity that emotionally resonates with women who value authenticity and sustainable fashion.

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Hired services: Branding / Print